RetailSetu gives brand teams a governed path from local distribution demand to verified in-store execution—without losing the commercial history in private chats.
Verified workflow Visible decisions Reusable history
A clearer operating picture
See the campaign as a city system.
Plan the store cluster, connect approvals to spend and keep the proof needed for the next rollout.
Your commercial outcomes
Designed around the work you already do.
No generic marketplace dashboard. Each role gets the actions, evidence and visibility needed to complete its part of the transaction.
01
Buy a result
Define the area, SKUs, quantities, budget and timeline before proposals are invited.
02
See the shelf
Use scheduled photo or video evidence to understand display continuity and execution gaps.
03
Reconcile outcomes
Compare allocation, updates and final stock so the next campaign starts with better information.
Illustrative economics
Turn a campaign budget into store-level accountability.
Instead of buying an undefined promise, approve a known set of retailers with visible commercial terms and evidence requirements.
Example only—not a promise or quotation. Actual value depends on the approved pilot.
01Pilot brief1 city
Start narrow enough to learn.
02Approved reach24 stores
Example qualified network.
03Campaign budget₹60,000
Allocated against approvals.
04Decision outputStore proof
Evidence for repeat or stop.
1You choose2Counterparty approves3RetailSetu records proof
What you receive
One journey, with the details connected.
Swipe or use the controls to explore the capabilities that remain attached to your role from first setup through close-out.
01
brand
Demand planning
Record category, SKUs, geography, budget and launch timing.
Included in your workspace
02
brand
Proposal control
Compare retailer capacity before approving campaign spend.
Included in your workspace
03
brand
Live execution
See allocation, fulfilment and evidence without chasing every party.
Included in your workspace
04
brand
Campaign learning
Use exceptions and final variance to improve the next city plan.
Included in your workspace
01 / 01
A day in the workflow
A brand manager launches without losing control.
A beverage team chooses one Indore zone and two SKUs. Its distributor confirms stock. Suitable retailers propose space, the team approves the right mix, and scheduled evidence shows where the display remained active.
1Complete brand and KYC onboarding
2Choose area, products, quantities and dates
3Review distributor and retailer proposals
4Submit payment evidence and activate
5Monitor shelf updates and final reconciliation
Before you begin
Common questions, answered clearly.
Does RetailSetu replace our distributor?+
No. It gives the brand and distributor a shared operating record while the distributor continues to own local fulfilment.
Can we choose specific stores?+
Yes. Proposals remain reviewable before allocation, subject to verified coverage and availability.
What proves the display happened?+
The workflow can require initial and scheduled media, timestamps, stock updates and final reconciliation.
Start with fit, not a sales pitch
Tell us what you need in your city.
We will assess role, geography, category and operating readiness before proposing a pilot.
Choose your starting point
Turn one local opportunity into a measurable pilot.
Tell us your role, city, category, store target, budget range and preferred launch timing. The right operating team reviews the request before a sales call.
No sensitive documentsCity-fit reviewClear next step
